Electric mobility, in addition to being an innovative and efficient transportation solution, is a conscious way of caring for the planet. However, many people were not yet familiar with its benefits.

With this in mind, Muverang came to Feeling; it wanted its message to be amplified and for the mission of changing the way we move to have a broad enough community, so that more and more people would adopt sustainable mobility. Our strategy to boost Muverang’s networks, and make them trend, was to generate valuable content that connected with the interests of the audiences. We combined this with a brand ambassador plan that boosted the message and shared the multiple advantages of electric vehicles.

The results were immediate: we managed to exponentially increase the number of followers on Instagram, Facebook and LinkedIn, promoting this type of mobility and positively impacting our lives and that of the planet.